Analytics is a Platform Play Versus a Function Play

Chuck DeVita, Founder, Growth Process Group talks about how analytics is more of a platform play versus a function play.

Chuck DeVita
Founder, Growth Process Group

Chuck DeVita leads Growth Process Group. He has over 30 years experience in technology solution Sales and Marketing management. He led the growth of two startups and the turnaround of a public company. Chuck has helped numerous Enterprise Software and SaaS Solution providers in the U.S. and Europe, including serving as interim VP Sales & Marketing for several companies. Chuck is a recognized speaker and visionary on sales and marketing management. He teaches several courses to professionals at Stanford (CSP Program) including “Cloud Computing-Selling & Marketing SaaS to the Enterprise.” He is a frequent speaker at industry forums, including the SaaS University seminars.